Kreative Ramblings

Using an Audio Interview for an Information Product

If you’re like some people, you might think of information products and immediately think eBook. But there are other forms of information products such as video and audio. (Actually, an information product, is one that “provides information,” and an easy way to provide that information is through an audio interview or teleseminar.)

You would do it like this:

Say you want to create a product to help dog owners train their dogs. You can start by finding someone who will interview you, preferably someone who has experience conducting teleseminars or interviews.

During the interview you will be asked questions about training dogs, how to train them, what to feed them, exercise tips, etc. You simply answer these questions and provide other useful information to dog owners during the interview.

Once you’re finished with the interview, you can have it transcribed. And now you have an audio interview with a transcript, which you can package and sell as a product!

Not bad for just sitting and talking!

Now, if you want, you can go a step further and throw in a few bonuses like a special “dog training exercise” report or “how to keep your dog fit and healthy” report. The idea here is to add a few other high value items to increase bulk and then also the value of your product.

Even better, another great way to use audio for your information product is to conduct a teleseminar. It’s quite similar to the interview, except there will be other attendees present, and then you usually allow time for a Question and Answer session (Q&A) at the end of the call.

During the course of the call you answer questions and provide tips and information. You’re the expert and will be sharing your valuable expert knowledge with your audience. And once your teleseminar is finished, you can also transcribe and package the call, along with your audio, as an information product.

You’ll quickly find that it’s pretty easy to incorporate audio either in the form of an interview or a teleseminar, into your Internet Marketing habits. It’s also a very effective way to produce and to quickly get information products out to your audience within a fairly short period of time.

Jewels of Life: Believe, Internet Marketing, Tips and Tricks, Working with a VA

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