Kreative Ramblings
Archive for the 'Believe' Category
Understanding Keyword Research Principles in Order to Build Your Niche Website
Author: KMcGreevey: KonceptualityEren Mckay, today’s guest blogger, shares her insight about using Keyword Research to build your niche website.
Okay, so you’ve decided to create a website and you’ve even chosen the niche that you want to go into but you don’t really know how to go about choosing the right keyword phrases. Here in this article I’ll be covering different aspects of keyword research to help you understand the uses for each one.
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read comments (0)Grab A Clue or Two to Creating A More Successful Web site
Author: KMcGreevey: KonceptualityThe other day, I was cruising around the web taking in the various sites to see what I liked and didn’t like about them.
From your own such “travels”, you likely know, there are things that draw people to some sites and things that totally turn them away.
As a result of that cruising, I’ve come up with some tips, a checklist if you will, that you might use to help your Web site pass the “stay and read a while” test.
Since there are quite a few, I’ll list them over several days…so do come back to catch them all.
For starters, here are two simple, yet effective tips to make your site more user friendly…
1. Simple, Make It Simple – With all of the bells and whistles available these days, many people try to see how impressive they can be with their Web sites.
The end result may be attractive, but unless your goal is to win a contest for “best site”, impressing people with all that glitter will not necessarily be what makes you sales.
2. Make your site quick on the draw – Once a prospect lands at your site, you have little to no minutes to grab your customer’s attention.
So make sure you at least get a fair shot at grabbing his interest. As an example, if your site takes too long to load you will lose a lot of potential customers who won’t even give you or your site a second look.
That’s it for today; two simple but extremely useful tips to creating a more successful website. Keep an eye on this space for more tips.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Gearing Up for the OIVAC Convention
Author: KMcGreevey: KonceptualityIt’s that time of year again when the Online International Virtual Assistants Convention (OIVAC) people start gearing up for this year’s activities!
As in years past, the OIVAC will have topics and speakers for “all walks” of your VA life.
From “beginners to seasoned”, look for activities throughout the three days to suit your specific needs.
And if you don’t see something scheduled that interests you, contact us so we can see about getting it on the schedule.
This year’s OIVAC is May 17-19, with a lead-in from the 2nd Annual Virtual Assistants (VA) Week.
We’re looking forward to having you join in on the activities.
Check out OIVAC for all the details, and to get your name on the registration list.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Getting to “Open”
Author: KMcGreevey: KonceptualityWhat to do, what to do?
You know that if you’re going to send an email to your clients and prospects, one of your main objectives with that email is to get them to open it. They don’t open; they don’t know what you’re offering. And nothing else can happen.
Along with this, when sending an email your usual procedure generally is to capitalize the first letter of each word, the whole way through whatever your title is.
Next time you send an email, see what happens if you try a subject line that’s more natural…one like you might send to a friend. No capitals, except for the first word, and maybe even a bit chatty. Or at least, less formal and more relaxed.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Get to the Point
Author: KMcGreevey: KonceptualityWhen you set out to write, anything at all, you may or may not be surprised to know there are a few guidelines to use that ought to help you make reading your writing more enjoyable. For instance…
• Be clear and precise in your message, with simple, straightforward language
• Use short sentences
• Refrain from using “rambling paragraphs”, where you use more than three or four sentences
• If at all possible, use language and terms that are familiar to the person to whom you are sending your letter/email/ebook, or where you are posting your web copy
• If you use acronyms or technical terms, include footnotes or ( ) to explain what you just said…unless you know for sure your reader will know what you’re talking about. And then, really don’t do it.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Just A Little “Do” Will “Do Ya” When You Write Copy
Author: KMcGreevey: KonceptualityIt’s a new year, and you’re back to thinking about, among other things, copy writing or getting our words down on paper to “sell you” or your product.
In so doing, and because it can’t be repeated enough, there are some words you want to remember to refrain from using on a regular basis (if at all), such as “like”, “if”, “should”, “but”, and “could”. (You may even be able to think of a whole lot more!)
It’s also really, really good to use words like “proven”, “free”, “breakthrough”, “discover”, “learn”, “benefit”, “complete”, “first”, “exclusive”, and other positive words.
And then, of course, while you’re at it, avoid using too many fo the “me, me’s” or the “I, I’s”.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Writer’s Block? Really?
Author: KMcGreevey: KonceptualityYou’ve probably said it before…that you have “writer’s block”…so you just can’t seem to get started with an article you want to submit to the online article directories.
But, do you really? Have writer’s block, that is? Here’s how you might sort it all out…
• If you have no idea what to say on any given subject, you do not have writer’s block, you have a “lack of knowledge” problem.
• On the other hand, if you have the facts in front of you and still do not know what to say you can chalk it up to writer’s block!
And the basic act of getting enough material together so you can complete your writing task should never be confused with writer’s block.
Writing does take leg work, tedious legwork, though.
Before the Internet this “legwork thing” could seem like something that might be hard to accomplish; but these days with the Internet and worlds of knowledge at your fingertips, you ought not to have any problems finding enough background material on any subject.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Happy New Year
Author: KMcGreevey: KonceptualityI fully expected to get back to blogging here after the 1st of the year, having suffered a major loss in my family a little over two months ago.
As of this writing, though, I’ve not quite got things in order to once again post regularly.
I will do so soon, though.
Jewels of Life: Believe, Hope
Internet Marketing, Infomercials and Your Offer
Author: KMcGreevey: KonceptualityHave you been catching our posts of the last week or so where we’ve been showing the similarities between Internet Marketing and Infomercials!
In case you want to play catch up, here are, some of the series posts on How Infomercials and Internet Marketing are the same or similar.
The “series” continues with this…nowadays, with the economy the way it is, your irresistible offer is your chance to “pay for a product or service” in payments.
In fact, many times, you’ve probably found that a product will be easier to get with a lower monthly payment that has been divided over several months. In particular, think lay-away!
So copy this!
With your offers, set up a payment plan for your products, courses, workshops, coaching, and the like. You’ll be surprised at the increased response you’ll have.
And with today’s shopping cart systems, the payment option is easy enough to implement and to put into practice.
Matt Bailey shares some thoughts in his book, Internet Marketing: An Hour a Day.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Infomercials, Internet Marketing and the Stars!
Author: KMcGreevey: KonceptualityThe other day, I began a several days’ series on How Infomercials and Internet Marketing are the same or similar.
Today, marks the fourth in the series for comparisons, with this scoop:
Have you ever noticed how more and more celebrity guest hosts seem to be “running” the successful Infomercials? They’re everywhere!
This is because people seem more inclined to pay attention when a celebrity is “selling”; they want to be like that celebrity; use products that celebrity uses.
Actually, you can do the same when you’re in marketing mode!
While you’re most likely not able to locate a star of significant stature to help you with your marketing efforts, you may be able to partner with one of the leading Internet marketers (or someone similar in your niche) to help you market your product or service.
Or, better yet, you be the celebrity! Share stories, be personal, and have fun with your market.
Matt Bailey shares some thoughts in his book, Internet Marketing: An Hour a Day.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing