Kreative Ramblings
Archive for the 'Working with a VA' Category
How Many Ways Can You Say Cheese?
Author: KMcGreevey: KonceptualityWash and rinse, and repeat your benefits; in fact, it’s absolutely okay to state the same benefit several times in different ways.
Most web surfers only scan pages; they don’t read every single word but they will read your headlines.
So make sure your visitors, who read only your headlines, understand exactly what he can expect to get out of your product.
Furthermore, it’s quite likely you will spend the same amount of time writing your headlines as you do for the rest of your sales letter, and that’s okay.
Jewels of Life: Believe, Dream, Internet Marketing, Tips and Tricks, Working with a VA
read comments (0)OIVAC Convention is getting closer
Author: KMcGreevey: KonceptualityIt won’t be long now, and we’ll be sitting in on the OIVAC’s 7th Annual Convention–May 17-19.
Lots of speakers, networking and plenty of events to keep your mind occupied and you on your toes with all that learning; over three days and numerous time zones.
Special Mother’s Day pricing for the entire event begins Mother’s Day. Come join us.
Jewels of Life: Believe, Dream, OIVAC, Working with a VA
10 Things You Should Consider BEFORE Launching a Book Marketing & Publicity Campaign – Part 1
Author: KMcGreevey: KonceptualityHi Karen,
Thanks for allowing me to stop by and share a few tips from *Book Marketing VAs: Helping Authors Achieve Writing, Marketing and Bestseller Success*, my newest publication that offers book marketing and promotion tips and ways an Online Book Marketing Specialist helps writers spread the word, share their passion and achieve book marketing goals.
You’ve written your first book and are eager to share it with the world. However, you’re not sure what tools to select from or how to proactively promote your book and increase sales.
A few suggestions include:
Website: Having a website in place prior to launching a book publicity campaign is one of the most important elements. It’s basically your “home base.” Media contacts and individuals interested in purchasing your book will often visit an author’s website to learn more information about the book before they initiate a request or decide to finalize a purchase. Six website essentials we recommend for a book/author website are:
Author bio – Your bio should include information about your background that relates to your book’s content/storyline.
Book synopsis – a brief overview of the book’s subject matter.
Reviews page – the reviews page should be designated to reader reviews and feedback only.
At our next stop, we will spotlight additional information to consider before launching a book marketing and publicity campaign.
* * * * *
Sharon Williams, MVA, and Online Book Marketing Specialist, is president and CEO of
Jewels of Life: Believe, Dream, Book Marketing, Resources
The OIVAC
Author: KMcGreevey: KonceptualityWe’re coming into the “home stretch” now as it won’t be long before the Online International Virtual Assistant Convention (OIVAC) will once again be in full swing.
In fact, it’s May 17-19.
It’s not too late to register and to get in on all the upcoming activities.
We look forward to seeing you there.
Jewels of Life: Believe, Dream, Internet Marketing, Resources
Sometimes two heads are better than one!
Author: KMcGreevey: KonceptualityIf you’re like many of us, there comes a time when you can’t for the life of you come up with an idea for an article for your ezine or your blog.
Yet, you either have a deadline to meet, or you just want to “dazzle them with your wit”–and do it NOW!
But after hours and hours, nothing comes. Except the deadline hour!
Rather than agonize and maybe make yourself sick, you may want to consider using “Private Label Rights” (PLR) Articles. You know, the articles you can use for your ezine, newsletter, Web site, blog…the uses are as varied as your imagination. Of course, you’ll want to change up the content some.
In most instances, you can “claim PLR as yours” by putting your name on them. Some PLR Articles are free, some are not!
The next question then becomes where to find such articles. As a search engine extraordinaire, Google can lead you in the right direction.
Or, you may want to search some of the article databanks, like ezinearticles.com and amazine.com Although their articles are not PLR Articles, there is an excellent array of topics from which to choose, while you’re there.
Actually, there’s lots of material around the web just for the taking.
Another option, too, is to have someone write your articles, your blog, your blog comments, and your Web site.
So, all you’ve got to do is just look!
Jewels of Life: Believe, Dream, Internet Marketing, Resources
Dem bones, Dem bones: 3 Article Must-Haves
Author: KMcGreevey: KonceptualityA popular song many years ago had lyrics, “Dem bones, dem bones, dem dry bones”…and then went on, “the leg bone’s connected to the hip bone, the hip bone’s connected to the…” you get the picture.
Well, writing an article and getting it noticed is a bit like the “dem bones” connection.
Like this…
You know that in order to get people to your site, they need to “first find you”, which might be to click on your link at the bottom of your article.
But before they can even click on the link, they need to read your article.
So, what would make someone want to read the article you’ve worked on so hard, where they then click to your site?
Three very important things:
A great headline.
An interesting opening paragraph.
A call to action
In other words, you want a great headline that will pique the curiosity enough someone will want to read your article.
You then need a good first paragraph that furthers that curiosity so your reader to actually read the article.
And, last but not least, you need to flow into a compelling bio call to action that has your reader with his or her finger on the mouse to click through almost before he’s read your last word!
Jewels of Life: Believe, Dream, Internet Marketing, Resources
“St. Pat’s Sale” for OIVAC 3-Day May Convention Ends March 24!
Author: KMcGreevey: KonceptualityNot too long ago a lot of us moved our clocks forward, as “Daylight Saving Time” kicked in; we now “gain another hour of daylight” in the evening. That was “our national special” for late spring/summer and into early fall!
Some of you around the world, though, might not have the opportunity to “gain” such an hour, so we at the OIVAC have something for you that’s even better because it “hits you in your pocketbook or wallet”.
At the present time, the OIVAC, which takes place this year from May 17-19, is running a St. Patrick’s Day Special Event price for anyone who registers for OIVAC sessions and presentations between March 17 and March 24. Read the rest of this entry »
Gearing Up for the OIVAC Convention
Author: KMcGreevey: KonceptualityIt’s that time of year again when the Online International Virtual Assistants Convention (OIVAC) people start gearing up for this year’s activities!
As in years past, the OIVAC will have topics and speakers for “all walks” of your VA life.
From “beginners to seasoned”, look for activities throughout the three days to suit your specific needs.
And if you don’t see something scheduled that interests you, contact us so we can see about getting it on the schedule.
This year’s OIVAC is May 17-19, with a lead-in from the 2nd Annual Virtual Assistants (VA) Week.
We’re looking forward to having you join in on the activities.
Check out OIVAC for all the details, and to get your name on the registration list.
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
Social Networks, Your Business and You
Author: KMcGreevey: KonceptualityAre you in to social networking yet? Is it even on your radar? In case you haven’t thought that far, here are a few things to consider for how social networking might help you…
Got a product or service to sell? It’s a given that you need some way to let the general public (well, any potential customers) know it. After all, you can’t buy a product or a service if you don’t know it exists.
Oh sure, there are many offline things you might do to advertise your business; but, as you know, some of the more “conventional” methods cost money. Just look at the 30-second sponsor ads for some of the televised football bowl games!
The good news is there are ways you can promote yourself and the products or services you sell WITHOUT spending any money.
And that’s something you can write home about!
One of those popular ways is via the online social networking websites.
Stop back anytime to see what tips we have on social networking!
How’s that for a teaser?
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing
It’s All About the Profile
Author: KMcGreevey: KonceptualityIf you have a Facebook account, you’ve most likely set up a profile; but is it complete?
Have you “filled in all the blanks”, so to speak?
Since your profile is what represents who you are as a business or company on Facebook, it’s especially important that you leave no stone unturned when setting up that profile. As it could either be your ticket to success or your quickest route to disaster!
It all comes down to how you create your profile to generate traffic to your website and to boost your sales.
Now, it’s not just about setting up the profile, as in doing so, you want to make your Facebook profile interesting.
If it’s not, then how do you expect to attract visitors and potential customers? Also, when you are interesting, it makes people want to listen to what you have to say.
And while you’re creating and maintaining your Facebook profile, be sure you keep your information on your profile up-to-date and current.
Here’s a really neat little book by Chris Treadaway, Facebook Marketing: An Hour a Day
Jewels of Life: Believe, Tips and Tricks, Working with a VA, Righting Your Writing, Writing