Creative Ways to Market You

Content and Marketing Tips for Coaches, Authors and More
Shoi-Yean at eMasters
VA Blog of the Month

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It’s not about you

error-smMany, many years ago (before my online existence), a young woman came in for an interview for a job opening. (I happened to sit in on the interview.)


Perhaps she was nervous or it was because she was trying to so hard impress, but just about every word out of her mouth was “I”, “me”; words that were to let us know how good she was or what she was involved in, etc. It was a turn off for me.


So while you’re most likely not going to present your wares – products, services – in a manner like that – it is important to steer clear of making “your pitch” to your audience of potential and actual customers in such a way that you get tuned out.


As witnessed by the millions of hits on YouTube, Instagram, Facebook, Twitter and any number of blogs, these days potentials and actuals want to be entertained as they get educated! Thus, edge-of- the-seat content will more likely get them interested in your message enough they’ll check you out and/or share what you’re saying.


Graphic source: Pixabay


Jewels of Life: Believe, Dream, Internet Marketing, Tips and Tricks, Working with a VA



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February 2018
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